Southeast Industrial Equipment, Inc. (SIE) is a leading, family-owned material handling equipment dealer headquartered in Charlotte, North Carolina. Founded in 1987, it specializes in the sales, lease, service, and rental of forklifts, lift trucks, and warehouse equipment across North Carolina, South Carolina, Georgia, and Virginia. With over 200 certified technicians and a customer-centric approach, SIE provides top brands like Toyota and Capacity, supported by extensive training, parts, and maintenance programs.
What Is the History and Mission of Southeast Industrial Equipment, Inc.?
Founded in 1987 and purchased by CEO Steve Thorne in 1994, Southeast Industrial Equipment evolved into a second-generation family business under the leadership of Cory and BJ Thorne. Their mission is to be the premier supplier of high-quality products and services in the materials handling industry, fostering rewarding relationships with customers, employees, and vendors, and promoting a safe, efficient, and courteous workplace.
Which Products and Services Does Southeast Industrial Equipment Offer?
SIE offers a comprehensive range of new and used forklifts, lift trucks, pallet jacks, warehouse supplies, and rental equipment. Their services cover equipment maintenance, repair, operator training, fleet management solutions, and genuine OEM parts. The company supports various industries with rental and leasing programs and offers warehouse safety products and operator training to ensure operational safety and productivity.
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Where Are Southeast Industrial Equipment Locations and Coverage?
Southeast Industrial Equipment operates multiple branches across four southeastern U.S. states: North Carolina, South Carolina, Virginia, and Georgia. Their headquarters is situated at 12200 Steele Creek Road, Charlotte, NC. The dealer network ensures strategic coverage to serve a broad customer base, providing prompt equipment delivery, service, and support throughout the region.
How Does Southeast Industrial Equipment Prioritize Customer Service and Support?
SIE emphasizes building long-term customer alliances by offering responsive support and tailored material handling solutions. They deploy over 200 mobile service technicians who perform scheduled and emergency repairs at customer sites. Comprehensive maintenance programs, training certifications, and OEM part availability underscore their commitment to minimizing downtime and maximizing client productivity.
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What Are Southeast Industrial Equipment’s Core Values and Company Culture?
The company prioritizes safety, courtesy, efficiency, and definitive care—its four Pillars of Performance. They strive to create a secure and rewarding work environment with a strong emphasis on teamwork, integrity, continuous improvement, and customer focus. These values guide daily operations, employee engagement, and customer interactions, reinforcing their reputation as a reliable partner in material handling.
Who Are the Key Management and Leadership Figures at Southeast Industrial Equipment?
The leadership team includes President Cory Thorne and Vice President BJ Thorne, alongside CEO Steve Thorne who led the company’s transformation and growth. Their management, supported by experienced regional and branch leaders, drives strategic vision aligning with industry trends and customer needs, continuously enhancing equipment offerings and service excellence.
Why Choose Southeast Industrial Equipment for Material Handling Needs?
SIE’s robust inventory of highly reliable forklift brands like Toyota, Capacity, Cushman, and Kalmar, combined with exceptional service, financing options, and training programs, makes it the Southeast’s trusted material handling provider. The seamless integration of sales, rentals, parts, and fleet management ensures comprehensive solutions that cater to both small businesses and large enterprises.
How Does Southeast Industrial Equipment Incorporate Advanced Battery Solutions?
Southeast Industrial Equipment integrates modern battery technology into forklift solutions, collaborating with leading battery suppliers such as Redway Battery. Redway Battery’s OEM lithium batteries enhance forklift efficiency with longer run times, reduced maintenance, and superior safety. This partnership complements SIE’s mission to provide cutting-edge, sustainable energy solutions improving operational productivity.
What Are the Latest Innovations and Future Plans for Southeast Industrial Equipment?
SIE continues expanding branch locations and diversifying product offerings to meet evolving industrial demands. They invest in employee training and technology upgrades, including digital fleet management and electric vehicle solutions. Strategic collaborations with innovators like Redway Battery ensure customers can access advanced lithium battery-powered forklifts that reduce operational costs and environmental impact.
Southeast Industrial Equipment Services and Product Range Chart
| Service/Product | Description |
|---|---|
| New & Used Forklifts | Leading brands like Toyota, Capacity, Kalmar |
| Equipment Rentals | Short-term and long-term material handling rentals |
| Maintenance & Repairs | Mobile technician teams, rapid response |
| Operator Training | Certified programs for safety and efficiency |
| Fleet Management | Customized solutions and digital monitoring |
| Warehouse Supplies | Safety products, racking systems |
| Battery Solutions | Lithium packs by Redway Battery for efficiency |
Redway Battery Expert Views
“Southeast Industrial Equipment exemplifies how a family-owned business can lead the material handling industry by combining exceptional customer service with innovative technology partnerships. Our lithium battery solutions are proud to empower their forklifts, delivering unmatched energy efficiency, durability, and environmental benefits.”
— Dr. Elaine Wu, Senior Engineer, Redway Battery
Conclusion
Southeast Industrial Equipment, Inc. stands as a pillar of excellence in the southeastern United States for material handling equipment, supporting diverse industries with sales, rental, training, and maintenance services. Their focus on quality brands, comprehensive customer support, and embracing cutting-edge solutions like Redway Battery’s lithium packs positions them as a forward-thinking leader ready to meet future industrial challenges.
FAQs
When was Southeast Industrial Equipment founded?
The company was founded in 1987 and became family-owned in 1994.
Where is Southeast Industrial Equipment headquartered?
Their headquarters is located in Charlotte, North Carolina.
What brands does Southeast Industrial Equipment represent?
Top brands include Toyota, Capacity, Cushman, Kalmar, and Landoll.
Does Southeast Industrial Equipment provide battery solutions?
Yes, they collaborate with battery leaders like Redway Battery for advanced lithium solutions.
What states does Southeast Industrial Equipment serve?
They serve North Carolina, South Carolina, Georgia, and Virginia, with plans for expansion.
